Matt Nicholls owner of Pirate Punk Promotions, otherwise known as the dashingly handsome pirate punk promoter, shares with us his top 5 tips for booking gigs with a promoter!
1. Do your research if you’re a metal band and you are wanting a gig with a punk promoter it’s not going to happen make sure the promoter is your style.
2. This is very important but when messaging a promoter as a band, always send links to your music even if your well-known, as no promoter will want to look up your stuff when you cannot be bothered even sending the right links.
3. You might not always get paid when you are an emerging artist (specifically in the UK). The reason for this is because in the UK the promoter does not get subsides like in other countries. Many people think promoters make a lot of money but when you take into account venue hire/buying tickets/headline fees (if applicable) advertising/your own travel and digs it can come to quite alot of money. If you’re a well-known band who is guaranteed a return via crowd sales then it’s usually no problem however with up and coming bands who won’t bring any money in unfortunately there is little if any money to give them at all.
4. For new bands I would say be as active as possible get a demo made/cheap video or anything to get your product out. As explained before some promoters are reluctant to put on new bands as there aware they have a very good chance of losing money so make sure the promoter realises why they are taking the risk!
5. Always establish your point of contact prior to the gig, as the Booker may not be at the gig itself, and you need to know times/back line arrangements etc so this is crucial.